Businesses, large and small, brand new and established, continuously strive for a deeper understanding of how consumers are influenced by a variety of marketing efforts. In today’s digital age plus our current state of being in a worldwide pandemic, it’s not enough to just have a Facebook page, you have to consider SEO, other Social Media Platforms, Search Engines, Reviews and understanding what is relevant and what’s ancient.
At the end of this highly-interactive workshop, participants will be able to:
How to market effectively to prospective customers at every stage and understanding those stages.
Developing content that engages with customers.
Understand how customers search online and how to stay in front of them.
Creating a positive user experience for every customer who interacts with your brand.
Sales/ Marketing practitioners of corporations, non-profits, etc
Small and medium-sized business owners
Professionals (e.g. doctors, dentists, lawyers, etc) who are marketing their services
More specifically, this hands-on workshop will cover the following topics:
Discover: How can customers find you (social media platforms, website, etc)
Connect: Once customers find you online, what is their first impression? How are you connecting?
Engage: Bringing a personal voice to your business and establishing relationships that turn into revenue opportunities and repeat customers.
Program Schedule:
Day 1
10:00am - 12:00nn
Day 2
10:00am - 12:00nn
Introductory Rate:
Php 2,800 (Php 2,500 plus 12% VAT)
Apr 27 - 28, 2021
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